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Unruly Media

YouTube, Music Video, and the New Digital Cinema

Carol Vernallis

Oxford University Press
Publication date : 2013-10-10

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Unruly Media argues that we are the crest of a new international style in which sonic and visual parameters become heightened and accelerated. This audiovisual turn calls for new forms of attention. Post-classical cinema, with its multi-plot narratives and flashy style, fragments under the influence of audiovisual numbers and music-video-like sync. Music video becomes more than a way of selling songs. YouTube's brief, low-res clips encompass many forms and foreground reiteration, graphic values and affective intensity. These three media are riven by one another: a trajectory from YouTube through music video to the new digital cinema reveals commonalities, especially in the realms of rhythm, texture and form. This is the first book to account for the current audiovisual landscape across medium and platform, and it demonstrates that attending equally to soundtrack and image reveals how these media work and how they both mirror and shape our experience.

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About the book

Author

Carol Vernallis

Imprint

Oxford University Press

Collection

n.c

Publication date

2013-10-10

Pages

384 pages

Print ISBN

9780199766994

Language

English

Ebook informations

EAN PDF

9780199322176

Price

£18.45

Copy count 0

Print count 0

File size 5253 Ko

Informations accessibility

EAN EPUB

9780190240738

Price

£18.45

Copy count 0

Print count 0

File size 6226 Ko

Informations accessibility

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About author(s)

Carol Vernallis

Carol Vernallis is the author of Experiencing Music Video: Aesthetics and Cultural Context (2004) and co-editor of The Oxford Handbook of New Audiovisual Aesthetics (2013) and The Oxford Handbook of Sound and Image in Digital Media (2013). She teaches Film and Media Studies at Stanford University.

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