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Microeconomics for Managers

Microeconomics for Managers

Principles and Applications

Dwight R. Lee, Richard B. Mckenzie, D. Eric Schansberg

Cambridge University Press
Publication date : 2024-03-28

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This fully updated fourth edition explores microeconomic concepts, with a distinctive emphasis on 'the economic way of thinking' and its applicability to sharp managerial thinking, productivity, and good decision-making. It stands apart due to its strong focus on practical and applied knowledge from the business context and its unique structure (Part I of each chapter develops key economic principles; Part II draws on those principles to discuss organizational and incentive issues in management, focusing on solving the 'principal-agent' problem to maximize the profitability of the firm). There are plentiful real-life scenarios and provocative examples in each chapter. Accessible to MBA students, other graduate students and undergraduates, it is ideal as a core text for courses in Managerial Economics. Requiring an understanding of only basic algebra, this new edition is more concise with a wealth of online resources, including additional online chapters and an online appendix with more advanced mathematical applications.

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About the book

Author

Dwight R. Lee , Richard B. McKenzie , D. Eric Schansberg

Imprint

Cambridge University Press

Collection

n.c

Publication date

2024-03-28

Pages

n.c

Print ISBN

9781009354783

Language

English

Ebook informations

EAN PDF

9781009354769

Price

£61.18

Copy count 0

Print count 0

File size 10158 Ko

Informations accessibility

EAN EPUB

9781009354752

Price

£61.18

Copy count 0

Print count 0

File size 10353 Ko

Informations accessibility

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About author(s)

Dwight R. Lee

Richard B. McKenzie

D. Eric Schansberg

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