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Making Merchants

Making Merchants

The Cultural Construction of a Merchant Class in Early Modern Germany

Martha C. Howell

Cambridge University Press
Publication date : 2025-09-30

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Using a rare collection of personal narratives written by successful merchants in early modern German-speaking Europe, this study examines how such men understood their role in commerce and in society more generally. As they told it, their honor was based not just on riches won in long-distance trade but, more fundamentally, on their comportment both in and outside the marketplace. As these men described their experiences as husbands and fathers, as civic leaders, as men who “lived nobly,” or as practitioners of their faith, they did not, however, seek to obscure their role as merchants. Rather, they built on it to construct a class identity that allowed them entry into the period's moral economy. Martha C. Howell not only disrupts linear histories of capitalism and modernity, she demonstrates how the model of mercantile honor these merchants fashioned would live beyond the early modern centuries, providing later capitalists with a narrative about their own self-worth.

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About the book

Author

Martha C. Howell

Imprint

Cambridge University Press

Collection

n.c

Publication date

2025-09-30

Pages

n.c

Print ISBN

9781009647663

Language

English

Ebook informations

EAN PDF

9781009647717

Price

£29.54

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Print count 0

File size 2980 Ko

Informations accessibility

EAN EPUB

9781009647694

Price

£29.54

Copy count 0

Print count 0

File size 3236 Ko

Informations accessibility

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About author(s)

Martha C. Howell

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