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Summary: The 22 Immutable Laws of Marketing

Summary: The 22 Immutable Laws of Marketing

Review and Analysis of Ries and Trout's Book

Businessnews Publishing

Business Book Summaries
Publication date : 2013-02-15

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The must-read summary of Al Ries and Jack Trout's book: "The 22 Immutable Laws of Marketing".

This complete summary of the ideas from Al Ries and Jack Trout's book "The 22 Immuable Laws of Marketing" shows that there is a widely-held assumption that marketing is a field in which anyone can succeed, with enough enthusiasm. This summary shows that marketing has rules of success, just like any other profession. It highlights the 22 laws of marketing and explains why failure will ensue, should you break them.

Added-value of this summary:
• Save time
• Understand the key concepts
• Expand your knowledge of marketing

To learn more, read "The 22 Immuable Laws of Marketing" and discover the truth about marketing!

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About the book

Author

BusinessNews Publishing

Imprint

Business Book Summaries

Collection

n.c

Publication date

2013-02-15

Pages

10 pages

Print ISBN

9782511045725

Language

English

Ebook informations

EAN EPUB DRM-FREE

9782806233561

Price

£3.99

Informations accessibility

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About author(s)

BusinessNews Publishing

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