The Ask

How to Ask Anyone for Any Amount for Any Purpose

Laura Fredricks

Jossey-Bass
Publication date : 2006-02-17

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The Ask is a complete resource for teaching anyone—experienced in fundraising or not—how to ask individuals, in person, for a contribution to for a local nonprofit or a special event or community project, an enhanced annual gift, a major or planned gift, or a challenging capital campaign gift. Written by fundraising expert Laura Fredricks, The Ask shows what it takes to prepare yourself and others to make an effective ask and includes over one hundred sample dialogues you can use and adapt. Step by step, the book reveals how to listen, what to say, and how to follow up on each and every ask until you receive a solid and definitive answer. In addition, The Ask covers such topics as how to

Examine your views on money before making an ask
Learn the ins and outs of asking for money
Work with others to make an ask
Determine if you should or should not ask a friend, colleague, or peer for money
Figure out how many asks you can do given your time constraints
Deal effectively with all the responses you will get to an ask

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About the book

Author

Laura Fredricks

Imprint

Jossey-Bass

Collection

n.c

Publication date

2006-02-17

Pages

250 pages

Print ISBN

9780787978563

Language

English

Ebook informations

EAN PDF

9780787983727

Price

£27.42

Copy count 0

Print count 250

File size 1249 Ko

Informations accessibility

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About author(s)

Laura Fredricks

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