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Biomedical Communications

Biomedical Communications

Purpose, Audience, and Strategies

Jon D. Miller

Academic Press
Publication date : 2001-07-31

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With data from the United States and Europe, Jon Miller and Linda Kimmel examine the public's understanding of and attitude toward biotechnology and biomedicine while they present methods of introducing cutting edge science to thenonscientist. Biomedical Communications illustrates how vital it is for researchers, journalists, and policy makers to clearly communicate their findings in a way that avoids general misconception or confusion. The authors explore how to acquire information about biomedical policy, discuss strategies for informing consumers, and present tactics for improving biomedical communication with the public. - Using Research to Improve Biomedical Communications - The Public Understanding of Biomedical Science - Strategies for Communications to Consumers - Public Attitudes Toward Biotechnology Issues

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About the book

Author

Jon D. Miller

Imprint

Academic Press

Collection

n.c

Publication date

2001-07-31

Pages

458 pages

Print ISBN

9780124967519

Language

English

Ebook informations

EAN PDF DRM-FREE

9780080528083

Price

£36.91

Informations accessibility

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About author(s)

Jon D. Miller

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