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The little black book of marketing is here. Marketing guru Peter Fisk's inspirational manual of marketing shows you how to inject marketing genius into your business to stand out from the crowd and deliver exceptional results. Marketing Genius is about achieving genius...
"Bebo sale to AOL nets founders a £290m fortune in 3 years." - March 2008 "Foxtons sale nets founder £370m." - May 2007 "L'Oréal buys Body Shop for £652m." - March 2006 For entrepreneurs and business owners alike, this is your ticket to serious money. Fact 1: Business...
The free market makes the world go around. Maybe it’s time we all tried to understand it a little better. Luckily Eamonn Butler is the ideal teacher to get us all up to speed. Markets are everywhere. But how many of us understand how they work, and why? What does a...
'Every bit as good as the beer itself.' Sir Richard Branson From selling the first cases of Cobra out of the back of a battered old Citroen 2CV along the streets of West London to exporting to over 40 countries around the world, Karan Bilimoria's vision of a less gassy...
Cobra Beer is a genuine business success story. It is still one of the fastest growing beer brands in the UK, with a current turnover of £126 million at retail value. It is exported to over 45 countries worldwide, and is available ...
Everyone has it within them to become a successful investor. Right here's where you start. Ignore the doom and gloom merchants - now is the time to start investing for the future. Bestselling authors Jim Mellon and Al Chalabi were seen as the party poopers just a few...
Hello, I am your customer. Do you see the world like I do? It's simple really. Start with me and everything else follows. Together we can do extraordinary things. Are you ready? 10 building blocks, 30 practical tools, 50 inspirational stories. From Amazon to Banyan...
Juggle! Rethink Work, Reclaim your Life shows people how to carve out a work life that goes beyond a job title; where The Work You is The Real You/ The Best You; where you can mix up your passions and celebrate your multi-dimensional talents. Where there are no limits...
A successful entrepreneur and publisher reveals how anyone can finally have a big life Founder of the McNab's Energy Tabs brand as well as his own publishing house, Pantsula Press, Rupert McKerron knows, as few do, how small dreams can morph into a big life. Not only is...
Asian entrepreneurs and businesses have created wealth faster than the rest of the economy.Asian wealth now creates and sustains more jobs than it has ever done. It stimulates growth in industries and places that would struggle without the engine of entrepreneurship....
In 1991 Gerald Ratner was booked to make what should have been an everyday speech at the Institute of Directors. Should have been. When the words "total crap" come out of his mouth in connection with a decanter and glasses set sold by his company, H. Samuel, it all...
At last, a book about business that you'll actually want to read. Ever wondered how easy it is to fiddle your expenses, why you feel curiously ill at ease without your BlackBerry, or what the Japanese word 'Karoshi' means? Now you can find out. Forget endlessly surfing...
For most people, a fear of redundancy hangs over them like a dark cloud. In Andrew Taylor's case, it was a sudden, brutal push in the back. Building on his contribution to the Aftershock series on dealing with redundancy in The Sunday Times and his own personal...
How many times have you thought of something crucial to do and then forgotten it completely? That's why people invented lists. And very useful they are too. If, and only if, they are used effectively. Put thirty things on a list, and it becomes too daunting. Put three...
Would you love to start your own business but feel daunted by the slim odds of success? Do you dream about making millions but simply don't know where to start? Find Your Lightbulb answers all these questions, helping you to harness your ability to make millions from...
How real estate investors and speculators can take their business global The real estate boom has gone global, and those successful investors who want to keep up their profits are starting to look at emerging markets on other continents. Markets in South America,...
For those battle-scarred veterans of self-help books, psychologist Dr Gary Wood has answers that actually work. He argues that for real changes in the life of real people we need real psychology. In Don't Wait for Your Ship to Come In, Swim Out to Meet It, he presents...
So What? gets straight to the point so you can cut through the noise and nonsense of work. Much of what we learn in our formative years is unlearnt in later life. As grown-ups we are often unable to answer the simplest of questions in a clear, direct way, and frequently...
If you are not living on the edge, then you are taking up too much room Think of the richest square mile in Britain and your thoughts turn to The City of London or Chelsea. In fact, a small village in Cheshire is home to more millionaires per square mile than anywhere...
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