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What is the psychology that drives people to say yes? Influence …in 30 Minutes is the essential guide to quickly understanding the psychology of influence as outlined in Robert B. Cialdini’s best-selling book, Influence: The Psychology of ...
Everyone is in sales. One in nine Americans work in sales according to the U.S. Bureau of Labor Statistics. And according to Daniel H. Pink, best-selling author of To Sell is Human, so do the other eight. Become a more effective mover, and ...
Why does a company’s shift in advertising transform a potential flop into a billion dollar industry? How does a CEO’s decision to attack a single pattern among his employees turn one of the largest companies in America into a top performer in the ...
Most startups fail. In the media and popular culture, startup companies are often associated with alluring stories of excitement and success, but in reality, they face a high likelihood of failure. With his bestselling book The Lean Startup, Eric ...
Good to Great …in 30 minutes is the essential guide to quickly understanding the lessons outlined in Jim Collins’s bestselling book,Good to Great. InGood to Great, renowned author Jim Collins examines the fundamentals behind the few companies ......
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