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Business Communication: Made Simple, Second Edition covers business needs and the examination requirements of professional and other examining bodies relating to commerce and industry. The book starts by giving an introduction to the study of communication. The text...
Advertising provides a comprehensive coverage of the subject matter. It gives some sample of case studies. There are ten classes of the subject matter. These are classified as being persuasive, informative, institutional, financial, classified, retail, cooperative,...
Book-Keeping Made Simple, Revised Edition covers all the basic principles of elementary book-keeping. The book describes the requirements and process of starting a business, including ledger accounts, classifying the assets, the balance sheet, buying assets, and...
Money and Banking: Made Simple provides a sound coverage of monetary theory, policies, and institutions within a mixed economy. The book describes the whole range of banking and the financial institutions, including the central banks of major nations, the commercial...
Income Tax: Made Simple discusses the fundamental concepts of taxation. It is addressed to the growing number of people, who need to have a better understanding of the effects of taxation on the financial side of life. This comprehensive text includes discussions of the...
Economic History: Made Simple traces Great Britain's economic history starting from about 1760 onwards. It also assesses the impact of technological change on people's lives. The book is organized into four sections covering different periods. Section I deals with...
Accounting: Made Simple, Third Edition covers the basic principles and techniques of accounting, with emphasis on accounting statements, formats, and procedures, as well as their preparation, uses, and interpretation. The book tackles the common forms of financial...
Business Statistics and Accounting: Made Simple focuses on the principles, approaches, and operations involved in business statistics and accounting, including book-keeping, value added tax, cash and credit, and trial balance. The book first takes a look at basic...
Economics: Made Simple, 14th Edition covers all the basic aspects of the economic organization of free-enterprise societies, with special reference to Great Britain's position in the European Community. The book tackles the production, distribution, and exchange of...
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