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Richard Branson's Virgin Atlantic was valued at over £1.2 billion when he sold a 49% stake to Singapore Airlines in 1999. This was an extraordinary achievement for an airline that began life in 1984 with one plane. Virgin Atlantic became one of the world's top airlines...
Why does the top one per cent of the population capture such a disproportionate amount of the wealth?Why do top athletes win dozens of sponsorship deals, yet competitors who finish just moments behind struggle to attract a single deal?Why does one product become a...
The state of the global economy affects every single one of us. With economic growth threatened by financial regulation and the East and West at competitive odds, the real solutions to global recession can only come through international co-operation. Featuring world...
'Tom Chatfield's Fun Inc. is the most elegant and comprehensive defence of the status of computer games in our culture I have read, as well as a helpful compendium of research ... The numbers surrounding the sector are certainly thudding. By the end of 2008, annual...
With a population of 1¼ billion people and the world's second largest economy, China is fast becoming one of the most powerful and important countries in the world. But while it is one of the world's oldest civilisations, China refuses to conform to expectations. The...
The Economic Naturalist is back with a whole batch of intriguing new questions and answers, drawn from his New York Times columns, that reveal how we really behave when confronted with economic choices. Do tax cuts for business owners really stimulate employment? Why...
From Ronnie Radford to Wayne Rooney, John Motson's knowledge and passion for football are unrivalled. In Motty, he shares his story for the first time and guides us through a career which has spanned forty years and over 2,000 matches.From reporting on the exploits of...
For mums and dads in a rush, buying convenience foods is a reality but ingredient labels often read like a complicated science experiment. Somehow parents are meant to decode the complex terminology, additives and E numbers to provide healthy food. So this book is for...
The ancient birthplace of some of the world's major religions and now a modern nuclear power, India is experiencing spectacular economic growth. In twenty-five years its population will overtake that of China, making it one of the most populous and rapidly-developing...
In Business Stripped Bare, Sir Richard Branson shares the inside track on his life in business and reveals the incredible truth about his most risky, brilliant and audacious deals. Discover why Virgin tried to take on one of the world's biggest superbrands, how Virgin...
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