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Fashion Marketing Strategy Book.Identity and design of a brand, graphic design process and visual identity tools. This book analyzes and helps conceive the identification codes a brand will use on all its communication grounds - logos, signage and packaging - without...
Research, be inspired, experiment and concretize your fashion collection projectsThe first volume of ""The Fashion design process” series, Creative paths lays the base for the creative process today in the fashion world. Numerous techniques and tools can help one...
Fashion creation, production and sales.This book brings you behind the scenes to understand how fashion collections are born, organized and manufactured. Though the industry may be fragmented, the collection process itself is universal in the phases which compose it and...
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