All ebooks by Gary Warnaby in PDF and EPUB

2 Book(s)


Add to my wish list Pop-up Retailing Charlotte Shi , Gary Warnaby This SpringerBrief offers an academic perspective on the trend of ‘pop-up’ retailing. It analyzes this temporary retail-oriented setting designed to foster a direct customer-brand interaction for a limited period, often with an explicitly promotional or communicative... Publication date: 2017-12-28 Format: PDF Publisher: Springer Collection: SpringerBriefs in Business Add to basket £49,99
Add to my wish list Rethinking Place Branding Gregory J. Ashworth , Mihalis Kavaratzis , Gary Warnaby As Place Branding has become a widely established but contested practice, there is a dire need to rethink its theoretical foundations and its contribution to development and to re-assert its future. This important new book advances understanding of place branding... Publication date: 2014-11-25 Format: ePub Publisher: Springer Add to basket £139,50

Add to my wish list

This SpringerBrief offers an academic perspective on the trend of ‘pop-up’ retailing. It analyzes this temporary retail-oriented setting designed to foster a direct customer-brand interaction for a limited period, often with an explicitly promotional or communicative...

Publication date: 2017-12-28

Format: PDF

Publisher: Springer

Collection: SpringerBriefs in Business

Add to basket

£49,99

Add to my wish list

Rethinking Place Branding

Gregory J. Ashworth , Mihalis Kavaratzis , Gary Warnaby

As Place Branding has become a widely established but contested practice, there is a dire need to rethink its theoretical foundations and its contribution to development and to re-assert its future. This important new book advances understanding of place branding...

Publication date: 2014-11-25

Format: ePub

Publisher: Springer

Add to basket

£139,50

Les livres numériques peuvent être téléchargés depuis l'ebookstore Numilog ou directement depuis une tablette ou smartphone.

PDF : format reprenant la maquette originale du livre ; lecture recommandée sur ordinateur et tablette
EPUB : format de texte repositionnable ; lecture sur tous supports (ordinateur, tablette, smartphone, liseuse)

Votre support de lecture	Format	Protection	Application
Ordinateur	-EPUB -PDF	DRM Adobe LCP	Lecture en ligne (streaming) Adobe Digital Editions(DRM Adobe) Thorium Reader (LCP)
Tablette et smartphone iOS / Android	EPUB PDF	LCP DRM Adobe	Application Louise Reader : IOS / Android(ne lit pas les fichiers protégés par Adobe DRM) Adobe Digital Edition : IOS/Android(Lit uniquement la DRM Adobe)
Liseuse	EPUB	DRM Adobe	Module de lecture de la liseuse
Liseuse Diva	EPUB	LCP DRM Adobe	Module de lecture de la liseuse Diva

Consultez l’aide pour en savoir plus.

All ebooks by Gary Warnaby in PDF and EPUB

Pop-up Retailing

Charlotte Shi , Gary Warnaby

Rethinking Place Branding

Gregory J. Ashworth , Mihalis Kavaratzis , Gary Warnaby