All ebooks by Giovanna Magnani in PDF and EPUB

1 Book(s)


Add to my wish list Marketing in Culturally Distant Countries Giovanna Magnani The aim of this book is to offer up-to-date insights into the challenges for international firms represented by managing their marketing mix in “distant” countries, especially considering the role played by cultural distance. Building on the famous... Publication date: 2022-06-28 Format: PDF, ePub Publisher: Springer Collection: International Series in Advanced Management Studies PDF ePub Add to basket £109,50

Add to my wish list

Marketing in Culturally Distant Countries

Giovanna Magnani

The aim of this book is to offer up-to-date insights into the challenges for international firms represented by managing their marketing mix in “distant” countries, especially considering the role played by cultural distance. Building on the famous...

Publication date: 2022-06-28

Format: PDF, ePub

Publisher: Springer

Collection: International Series in Advanced Management Studies

Add to basket

£109,50

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Ordinateur	-EPUB -PDF	DRM Adobe LCP	Lecture en ligne (streaming) Adobe Digital Editions(DRM Adobe) Thorium Reader (LCP)
Tablette et smartphone iOS / Android	EPUB PDF	LCP DRM Adobe	Application Louise Reader : IOS / Android(ne lit pas les fichiers protégés par Adobe DRM) Adobe Digital Edition : IOS/Android(Lit uniquement la DRM Adobe)
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Liseuse Diva	EPUB	LCP DRM Adobe	Module de lecture de la liseuse Diva

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