All ebooks by Martin J. Liu in PDF and EPUB

2 Book(s)


Add to my wish list Sharing Economy Platforms Martin J. Liu , Ruizhi Yuan This book explores the sharing economy platforms of digitally-driven companies that bring economies of scale to bring consumers more choices. In China, digital platforms such as Pinduoduo and Meituan have pioneered a new sort of consumer economics. What's behind the... Publication date: 2024-10-14 Format: PDF, ePub Publisher: Palgrave Macmillan PDF ePub Add to basket £99,99
Add to my wish list China Branding Martin J. Liu , Jun Luo This book provides an overview of the brand construction process of manufacturing enterprises in Zhejiang province, China. There are now a number of industry-leading enterprises that are trying to build their own brands and manufacture products of higher quality in... Publication date: 2019-09-14 Format: PDF, ePub Publisher: Palgrave Macmillan PDF ePub Add to basket £139,50

Download this eBook Sharing Economy Platforms

Add to my wish list

This book explores the sharing economy platforms of digitally-driven companies that bring economies of scale to bring consumers more choices. In China, digital platforms such as Pinduoduo and Meituan have pioneered a new sort of consumer economics. What's behind the...

Publication date: 2024-10-14

Format: PDF, ePub

Publisher: Palgrave Macmillan

Add to basket

£99,99

Add to my wish list

China Branding

Martin J. Liu , Jun Luo

This book provides an overview of the brand construction process of manufacturing enterprises in Zhejiang province, China. There are now a number of industry-leading enterprises that are trying to build their own brands and manufacture products of higher quality in...

Publication date: 2019-09-14

Format: PDF, ePub

Publisher: Palgrave Macmillan

Add to basket

£139,50

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All ebooks by Martin J. Liu in PDF and EPUB

Sharing Economy Platforms

Martin J. Liu , Ruizhi Yuan

China Branding

Martin J. Liu , Jun Luo