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The SAGE Handbook of Social Research Methods is a must for every social-science researcher. It charts the new and evolving terrain of social research methodology, covering qualitative, quantitative and mixed methods in one volume. The Handbook includes chapters on...
'This is a smart and compelling book. Difficult ideas are presented in an accessible manner, with plenty of supporting illustrations…Students will enjoy the research material and other supporting material. A definite winner!'- Professor Jay Gubrium, University of...
Pertti Alasuutari provides a state-of-the-art summary of the field of audience research. With contributions from Ann Gray, Joke Hermes, John Tulloch and David Morley, a case is presented for a new agenda to account for the role of the media in everyday life.
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