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Diversify or Die: Why the Future of Sports is Entertainment argues that sports is no longer just a game. Driven by technology and professional investors, sports has become a global stage converging film, music, fashion, and celebrity culture.Athletes are creators. Clubs...
Discover the exciting future of sports in the digital age with "21st Century Sports: How Technologies Will Change Sports in the Digital Age." This thought-provoking book, now in its second edition, delves into the transformative power of technology on the world of...
This book outlines the effects that technology-induced change will have on sport within the next five to ten years, and provides food for thought concerning what lies further ahead. Presented as a collection of essays, the authors are leading academics from renowned...
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