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Turn yourself into a superthinker and make the right decisions every time.The world's greatest problem-solvers, forecasters and decision-makers all rely on a set of shortcuts that help them separate good ideas from bad. They're called mental models, and in this smartly...
In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth'Anyone trying to break through to new customers can use this smart, ambitious book'Eric Ries, author of The Lean StartupMost startups...
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