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(Re)invent your business model - 2e éd.

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(Re)invent your business model - 2e éd.

With the Odyssey 3.14 approach

Laurence Lehmann-Ortega, Hélène Musikas, Jean- Marc Schoettl

Dunod
Collection: HORS COLLECTION
Publication date : 2024-06-19

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As challenges evolve, businesses need to adapt their strategies accordingly: innovation must be intertwined with the sustainable development imperative. Instead of focusing solely on products, processes, or technologies, innovation should also encompass business models. How can a business be created or reinvented while ensuring it operates within planetary boundaries and contributes to fulfilling fundamental human needs? This book provides a fresh perspective on tackling this precise issue. By leveraging the 3 pillars of the business model, Odyssey 3.14 invites you to explore 14 directions to invent or reinvent your business model. The stakes are high: meeting present needs without compromising the ability of future generations to meet theirs.

The book stands out not only for its original content but also for its innovative presentation. Each concept is showcased on a double-page spread, seamlessly blending theory with concrete examples, infographics, and photos. Whether you’re a business leader, entrepreneur, manager, or student, you’ll find in this book a stimulating innovation approach, from idea generation to concrete implementation. This second edition is enriched with new recent examples and features 50 real cases of business model invention or reinvention. Their aim is to ignite inspiration and prompt you to take action! So, are you ready for the Odyssey ahead?

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About the book

Author

Laurence Lehmann-Ortega , Hélène Musikas , Jean- Marc Schoettl

Imprint

Dunod

Collection

HORS COLLECTION

Publication date

2024-06-19

Pages

232 pages

Print ISBN

9782100866380

Language

English

Ebook informations

EAN PDF

9782100872381

Price

£19.99

Copy count 46

Print count 232

File size 13752 Ko

Informations accessibility

EAN EPUB

9782100872398

Price

£19.99

Copy count 46

Print count 232

File size 9642 Ko

Informations accessibility

Compatibility

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About author(s)

Laurence Lehmann-Ortega

Hélène Musikas

Jean- Marc Schoettl

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