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How to Create a Resilient and Sustainable Industry
Louise Reader
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How can travel industry leaders drive sustainable growth amid rising consumer expectations and environmental pressures?Future-proofing Travel offers a strategic roadmap for senior executives in tourism and hospitality facing unprecedented disruption. This book provides proven tools and data-led models to help businesses align with evolving trends in sustainability, technology and community impact, delivering measurable results while safeguarding the future of travel.You'll learn how to:- Implement governance frameworks supporting emissions reduction and responsible tourism- Leverage expert insights on consumer demand for greener, experiential travel- Apply strategic models for digital transformation and green innovation- Assess financial impact and ROI of sustainable initiatives- And learn from real-world examples such as Airbnb, Marriott, TUI and Intrepid TravelEquip your organization to lead with informed leadership and purpose, balancing growth with stewardship in a rapidly changing market.Themes include: Sustainable travel, industry transformation, governance, ROI, leadership, data-driven decision making, digital innovation
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PDF : format reprenant la maquette originale du livre ; lecture recommandée sur ordinateur et tablette EPUB : format de texte repositionnable ; lecture sur tous supports (ordinateur, tablette, smartphone, liseuse)
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