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Demystifying Strategic Thinking

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Demystifying Strategic Thinking

Lessons from Leading CEOs

Tony Grundy

Kogan Page
Publication date : 2014-04-03

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Creating a successful strategy, and the process of strategic thinking, is key to the growth plans of all businesses. But how do business leaders engage with, define and manage this process? And what do today's most successful CEOs consider to be the key components of creating a successful strategy? Using unique and original interviews with 6 top business leaders, Tony Grundy examines the key components of successful strategizing, from analysis versus synthesis, competitive strategy, economic values, and overcoming strategic constraints. Using examples from the manufacturing, retailing, services and trading industries, the book provides a strategy system for every business leader, and helps managers to develop and implement a winning strategy for their organization.

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About the book

Author

Tony Grundy

Imprint

Kogan Page

Collection

n.c

Publication date

2014-04-03

Pages

312 pages

Print ISBN

9780749469443

Language

English

Ebook informations

EAN PDF

9780749469450

Price

£24.99

Copy count 0

Print count 0

File size 2509 Ko

Informations accessibility

EAN EPUB

9780749469450

Price

£29.99

Copy count 0

Print count 0

File size 2324 Ko

Informations accessibility

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About author(s)

Tony Grundy

Dr Tony Grundy is an internationally experienced, independent strategy consultant working with major corporations and organizations of all kinds of sizes. His clients include Barclaycard, Boots, BP, Diageo, Dyson Appliances, Easyjet, the Economist Group, Emirates Airlines, Ernst and Young, Financial Times, Ford, HSBC, KPMG, Microsoft, Motorola, Nokia, Pfizer, Tesco and Vodafone. He currently teaches at Henley Business School and is Visiting Senior Fellow at Cranfield School of Management.

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