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How To Become A Marketing Superstar

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How To Become A Marketing Superstar

Essential Rules of Business Success

Jeffrey J Fox

Ebury Digital
Publication date : 2010-08-31

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The idea of marketing is simple. The doing of marketing is hard. It is the marketer's job to generate revenue, to ring the cash register. Recent studies show that at least 90% of ads are not read or are unintelligible. Money is squandered because of weak messages, cluttered images and poor creative strategy. In addition, selling is one of the least efficient and effective parts of the marketing mix - 95% of all salespeople never ask for the order. If you want to find out how to get and keep customers and make that cash register ring, How to Become a Marketing Superstar is the book for you.

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About the book

Author

Jeffrey J Fox

Imprint

Ebury Digital

Collection

n.c

Publication date

2010-08-31

Pages

192 pages

Print ISBN

9780091891657

Language

English

Ebook informations

EAN EPUB

9781409004271

Price

£6.49

Copy count 19

Print count 19

File size 307 Ko

Informations accessibility

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About author(s)

Jeffrey J Fox

Jeffrey J Fox is the bestselling author of How to Become CEO, and How to Be a Rainmaker and has been a hands-on marketing practitioner for 20 years. He is a Harvard MBA and founder of Fox and Co. Inc a premier marketing consulting company in Connecticut. Fox is the subject of Harvard case study that is rated one of the top 100 case studies, and it thought to be one of the most widely taught marketing case studies in the world.

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