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All ebooks in the collection "ASAE/Jossey-Bass Series" - Jossey-Bass


2  Book(s)
Download this eBook Transformational Governance
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Transformational Governance


Beth Gazley , Katha Kissman


There has never been so much pressure on nonprofit boards of directors to achieve a level of accountability that meets public and stakeholder expectations. Member-serving association boards may be especially challenged by their more complex affiliate structures and a...

Publication date: 2015-07-02
Format: PDF, ePub
Publisher: Jossey-Bass
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£33,75
Download this eBook Spike your Brand ROI
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Spike your Brand ROI


Adele R. Cehrs


Increase ROI through more effective brand marketing According to CMO.com, we are exposed to more than 5,000 brand messages each day. Marketers call this “creating engagement," and each comment, share, or re-tweet is supposed to be a win. But is this deluge of content...

Publication date: 2015-01-26
Format: ePub
Publisher: Jossey-Bass
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£33,75

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