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In order to understand architecture in all its cultural complexity it is necessary to grasp such basic concepts as representation, form and space. The aim of this book is to provide teachers, students, practising architects and general readers with a set of ideas that...
Patterns are everywhere. An antidote to gloomy economic times, we see them creeping over shop fronts, packaging design, clothes and home accessories. Who wants mass-produced minimalism when you can have patterns with personality?Print & Pattern 2 is the latest book from...
There are books on the nuts and bolts of web design and there are books about website aesthetics, showcasing examples of good design. How to Design Websites contains the essentials of both, addressing the skillsets required to produce websites that are functional and...
The A–Z of Visual Ideas explains the key ideas, sources of inspiration and visual techniques that have been used throughout design history. Showing where ideas and inspiration come from, the book provides numerous strategies to help unlock the reader’s creativity.Using...
The skull is one of the most recognizable symbols of today’s contemporary visual culture. Adorning T-Shirts, badges and rock memorabilia as the ultimate symbol of anarchy and rebellion, the image of the skull has found its way into the vocabulary of urban life. In...
Using a combination of explanatory text, step-by-step photographs and classic and contemporary examples, this unique survey brings together over 80 processes involved in creating lettering and applying it to surfaces. Included are hand-drawn lettering techniques (from...
Collage is at the cutting edge of visual design, and can be seen everywhere from advertisements, magazine editorials and fashion stories to street art, album covers, animation and website design.Cut & Paste brings together over 250 images from more than 40 contemporary...
The world and the people living in it are increasingly and rapidly being affected by environmental and technological changes. It is imperative that the design profession addresses these developments with a new way of thinking. This book points the way for the design of...
This broad introduction to illustration reveals the artistic, intellectual and organizational skills needed to practice as a freelance illustrator, and helps the reader navigate the specialist areas of its application. There is a practical introduction to image-making,...
Marketing and fashion branding inform many of the strategic and creative decisions involved in fashion design and product development.Marketing is a vital component of the industry supply chain and an understanding of its importance and role is essential for those...
Architects and urban planners need to describe cities in the course of their work, be it through maps, diagrams, sketches, computer renderings or models. Drawing for Urban Design explores a wide range of ways to represent the city, from freehand sketching to...
Construction for Landscape Architecture covers all aspects of landscape construction, giving a good understanding of building materials and assembly. It is heavily illustrated with specially commissioned, detailed construction drawings and has a strong emphasis on...
This book is the most comprehensive showcase of three-dimensional letterforms ever written, featuring over 1,300 images of more than 300 projects by more than 160 emerging talents and established individuals and studios.Contributors include Sagmeister Inc, Vaughan...
This book explores the theories, practices and principles of new approaches to solar architecture that foster both design excellence and low-energy use. In response to the challenges of global warming and climate change, design and technology enable architects to...
Interior Architecture provides an in-depth study of the creative and construction processes behind 30 contemporary interior designs. Covering a broad range of international projects, the book illustrates the working methods and creative concerns of both long-established...
This book gives designers the confidence to do everything necessary to ensure trouble-free, high-quality printing – to calibrate images (colour and black and white); adjust trapping levels in all the major software applications, and mix colours that won't print as...
Advanced Fashion Drawing is a practical book showing not only how to draw the figure but also how to illustrate it in today’s fashion and lifestyle market. Designed specifically for those interested in illustrating fashion and lifestyle commercially, Bil Donovan...
Graphic designers constantly complain that there is no career manual to guide them through the profession. Adrian Shaughnessy draws on a wealth of experience to provide just such a handbook. Aimed at the independent-minded, it addresses the concerns of young designers...
Fundamental to the study of graphic design is the creative use of images in a design context. This book teaches you how to select and use images for a range of applications, including: magazines and newspapers, posters, booklets, books, leaflets, stationery, book and CD...
This book is aimed at anyone who is considering becoming an advertising creative, is studying to become one or would like to become a better one.Packed with invaluable advice and insights from the author and other industry insiders, the book explains everything you need...
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