All ebooks by Andreas Krämer in PDF and EPUB
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All ebooks by Andreas Krämer in PDF and EPUB


2  Book(s)
Download this eBook Customer Value-centered Management
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Customer Value-centered Management


Thomas Burgartz , Andreas Krämer , Christina Muzzu


This book explores Customer Value-centered Management as a modern corporate approach, emphasizing its dual nature: data-driven yet comprehensive. Facing heightened time pressure and uncertainty, management grapples with decision-making challenges amidst VUCA conditions....

Publication date: 2025-07-16
Format: PDF, ePub
Publisher: Springer
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£69,99
Download this eBook Managing in a VUCA World
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Managing in a VUCA World


Thomas Burgartz , Anshuman Khare , Andreas Krämer , Oliver Mack


This book examines volatility, uncertainty, complexity and ambiguity (VUCA) and addresses the need for broader knowledge and application of new concepts and frameworks to deal with unpredictable and rapid changing situations. The premises of VUCA can shape all aspects...

Publication date: 2015-07-15
Format: PDF, ePub
Publisher: Springer
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£149,50

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