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Internet memes have been studied widely for their role in establishing and maintaining social relationships, and shaping public opinion, online. However, they are also a prominent and fast evolving multimodal genre, one which calls for an in-depth linguistic analysis....
The best survey of cognitive linguistics available, this Handbook provides a thorough explanation of its rich methodology, key results, and interdisciplinary context. With in-depth coverage of the research questions, basic concepts, and various theoretical approaches,...
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