All ebooks by Bartolomé Marco-Lajara in PDF and EPUB
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All ebooks by Bartolomé Marco-Lajara in PDF and EPUB


3  Book(s)
Download this eBook The Strategic Paradigm of CSR and Sustainability
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The Strategic Paradigm of CSR and Sustainability


Encarnación Manresa-Marhuenda , Bartolomé Marco-Lajara , Esther Poveda-Pareja , Mercedes Úbeda-García


It has become increasingly clear that promotion of sustainability initiatives by governments and other public institutions alone is not enough to bring about the necessary progress in tackling the ‘Grand Challenges’ of climate change and inequality. A higher level of...

Publication date: 2024-07-16
Format: PDF, ePub
Publisher: Palgrave Macmillan
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£168,27
Download this eBook Strategic Management in the Wine Tourism Industry
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Strategic Management in the Wine Tourism Industry


Bartolomé Marco-Lajara , Javier Martínez-Falcó , Luis A. Millán-Tudela , Eduardo Sánchez-García


Wine tourism has become increasingly popular and important in recent years, with a vast scientific research highlighting the expansion of the industry and the various benefits associated with it. As the global wine market grows, new competitive strategies, business...

Publication date: 2024-06-11
Format: PDF, ePub
Publisher: Palgrave Macmillan
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£159,50
Download this eBook Wine Tourism and Sustainability
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Wine Tourism and Sustainability


Bartolomé Marco-Lajara , Javier Martínez-Falcó , Luis A. Millán-Tudela , Eduardo Sánchez-García


Climate change has put the survival andviability of wine-growing regions at risk. Whereas the implementation of sustainableapproaches was once seen as a source of competitive advantage, it is now criticalto the survival of the industry. Winetourism should therefore aim...

Publication date: 2024-02-02
Format: PDF, ePub
Publisher: Palgrave Macmillan
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£149,50

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