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This book proposes a radical change in communication strategies about environmental problems, advocating for more active and emotionally engaging methods that drive people to action. Based on new theoretical developments and research, the book provides a new framework...
The environment is part of everyone's life but there are difficulties in communicating complex environmental problems, such as climate change, to a lay audience. In this book Klöckner defines environmental communication, providing a comprehensive and up-to-date analysis...
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