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The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. This second volume expands the analysis of the strategic decisions, emphasizing the importance of a sustainable competitive advantage,...
The innovative and unique feature of this book is that it does not contain theoretical concept that cannot be translated into practice. The model which introduces this volume sets the stage for addressing the major phases of the strategic management process:...
The choice of financial performance measures is one of the most critical challenges facing organizations.The accounting-based measures of financial performance have been viewed as inadequate, as firms began focusing on shareholder value as the primary long-term...
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