All ebooks by Daniela Wiehenbrauk in EPUB

1 Book(s)


Add to my wish list Collaborative Promotions Daniela Wiehenbrauk Promotions are at the same time beloved and feared by both food retailers and branded goods manufacturers in today’s retail environment. Beloved because they attract smart customers and generate an immediate effect on a brand’s sale. Feared because there is uncertainty... Publication date: 2010-08-19 Format: ePub Publisher: Springer Collection: Lecture Notes in Economics and Mathematical Systems Add to basket £44,99

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Promotions are at the same time beloved and feared by both food retailers and branded goods manufacturers in today’s retail environment. Beloved because they attract smart customers and generate an immediate effect on a brand’s sale. Feared because there is uncertainty...

Publication date: 2010-08-19

Format: ePub

Publisher: Springer

Collection: Lecture Notes in Economics and Mathematical Systems

Add to basket

£44,99

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All ebooks by Daniela Wiehenbrauk in EPUB

Collaborative Promotions

Daniela Wiehenbrauk