All ebooks by David Leishman in PDF and EPUB

1 Book(s)


Add to my wish list Consumer Nationalism and Barr's Irn-Bru in Scotland David Leishman This book connects a detailed analysis of Irn-Bru’s brand identity over time to theories of national identity, consumer studies, and banal nationalism. It situates the commercial history of Barr’s Irn-Bru in a transnational context and shows how Irn-Bru has become a... Publication date: 2020-10-01 Format: PDF, ePub Publisher: Palgrave Macmillan Collection: Consumption and Public Life PDF ePub Add to basket £44,99

Add to my wish list

Consumer Nationalism and Barr's Irn-Bru in Scotland

David Leishman

This book connects a detailed analysis of Irn-Bru’s brand identity over time to theories of national identity, consumer studies, and banal nationalism. It situates the commercial history of Barr’s Irn-Bru in a transnational context and shows how Irn-Bru has become a...

Publication date: 2020-10-01

Format: PDF, ePub

Publisher: Palgrave Macmillan

Collection: Consumption and Public Life

Add to basket

£44,99

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