All ebooks by Gary L. Frazier in PDF and EPUB
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All ebooks by Gary L. Frazier in PDF and EPUB


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Download this eBook Marketing Channel Management
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Marketing Channel Management


Gary L. Frazier


Knowing your end-customer, how they think, and how they make decisions is crucial for the effective design and management of marketing channels. In this comprehensive and engaging new textbook, Frazier demystifies strategic channel decision-making by emphasizing the...

Publication date: 2025-11-30
Format: PDF, ePub
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£42,00

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