All ebooks by Gérard Cliquet in PDF and EPUB
Readzis program recommandation

All ebooks by Gérard Cliquet in PDF and EPUB


2  Book(s)
Download this eBook Location-Based Marketing
Add to my wish list

Location-Based Marketing


Jérôme Baray , Gérard Cliquet


Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized...

Publication date: 2020-04-09
Format: PDF, ePub
Publisher: Wiley-ISTE
Add to basket
£146,59
Download this eBook Geomarketing
Add to my wish list

Geomarketing


Gérard Cliquet


This title describes the state of the art in all areas of spatial marketing, discussing the various constituents which make up the geography of markets. Demand varies according to location and can be measured according to revenue, the number of households, spending...

Publication date: 2013-03-04
Format: PDF, ePub
Publisher: Wiley-ISTE
Add to basket
£152,92

Sign up to get our latest ebook recommendations and special offers


Paiements sécurisés