All ebooks by Hester van Herk in PDF and EPUB
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All ebooks by Hester van Herk in PDF and EPUB


2  Book(s)
Download this eBook Cross Cultural Issues in Consumer Science and Consumer Psychology
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Cross Cultural Issues in Consumer Science and Consumer Psychology

Carlos J. Torelli , Hester Van Herk

This integrative volume identifies and defines cross-cultural issues in consumer psychology and consumer science as the world becomes an increasingly global marketplace. An international panel of experts analyzes current trends in consumer behavior across diverse...

Publication date: 2017-10-17
Format: PDF, ePub
Publisher: Springer
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£109,50
Download this eBook International and Cross-Cultural Business Research
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International and Cross-Cultural Business Research

Julie Anne Lee , Jean-Claude Usunier , Hester Van Herk

Successfully combining cross-cultural management and business research methods, this team of international authors provide much-needed coverage of the implications that should be considered when undertaking research across different cultures. Through the implementation...

Publication date: 2017-04-10
Format: PDF, ePub
Publisher: SAGE Publications Ltd
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£43,24

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