All ebooks by J. Lees-Marshment in PDF
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All ebooks by J. Lees-Marshment in PDF


2  Book(s)
Download this eBook The Ministry of Public Input
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The Ministry of Public Input


J. Lees-Marshment


As political leaders acknowledge the limits of their power they increasingly integrate constructive input from inside and outside government into their decision-making. A Ministry or Commission of Public Input is necessary to collect, process and communicate input more...

Publication date: 2015-01-13
Format: PDF
Publisher: Palgrave Macmillan
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£44,99
Download this eBook The Political Marketing Game
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The Political Marketing Game


J. Lees-Marshment


The Political Marketing Game identifies what works in political marketing, drawing on 100 interviews with practitioners. It also shows that authenticity, values and vision are as much a part of a winning strategy as market-savvy pragmatism.

Publication date: 2011-03-29
Format: PDF
Publisher: Palgrave Macmillan
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