All ebooks by Jeffrey Peel in PDF
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All ebooks by Jeffrey Peel in PDF


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CRM


Jeffrey Peel


In CRM, Jeffrey Peel defines Customer Relationship Management in a radical new way by putting communications at the center.In the past, CRM was mostly about the technology, not about the customer.In this book, Peel talks about a new ethos that is beginning to...

Publication date: 2002-07-03
Format: PDF DRM-free
Publisher: Digital Press
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£54,85

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