All ebooks by Louis-Philippe Kerkhove in PDF and EPUB
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All ebooks by Louis-Philippe Kerkhove in PDF and EPUB


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Download this eBook Data-driven Retailing
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Data-driven Retailing


Louis-Philippe Kerkhove


This book provides retail managers with a practical guide to using data. It covers three topics that are key areas of innovation for retailers: Algorithmic Marketing, Logistics, and Pricing. Use cases from these areas are presented and discussed in a conceptual and...

Publication date: 2022-10-05
Format: PDF, ePub
Publisher: Springer
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£44,99

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