All ebooks by Marius Wernke in PDF and EPUB
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All ebooks by Marius Wernke in PDF and EPUB


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Download this eBook Order in Chaos - Cybernetics of Brand Management
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Order in Chaos - Cybernetics of Brand Management


Oliver Errichiello , Marius Wernke


Cybernetics is a science for understanding and systematically using information. As a subject of cybernetics, the brand is becoming increasingly important, especially in times of acceleration and infinite, global commodity markets. Only those who are able to preserve...

Publication date: 2022-08-11
Format: PDF, ePub
Publisher: Springer
Collection: essentials
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£17,99

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