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The Marketing of Academic, National and Public Libraries Worldwide: Marketing, Branding, Community Engagement enables readers to learn about the most up-to-date trends, as well as hands-on practices and marketing tactics taken directly from 48 highly seasoned marketing...
Conversations with Leading Academic and Research Library Directors: International Perspectives on Library Management presents a series of conversations with the directors of major academic and research libraries. The book offers insight, analysis, and personal anecdote...
Inside the World's Major East Asian Collections examines the rise of the "LAM, an acronym that stands for libraries, archives and museums. In doing so, this book profiles leading experts—librarians, archivists and museum curators—who specialise in East Asian collections...
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