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Focus groups are a popular method for collecting qualitative data in the social sciences. DoingFocus Groups provides a concise, practical introduction to planning and organizing successful focus groups. Barbour discusses the advantages and limitations of using group...
This volume provides a critical approach to using focus groups, examining how focus groups have been utilized to research a diverse set of research questions covering a broad spectrum of substantive fields. The collection acknowledges the tensions between different...
This book critically examines the potential of, and suggests ways forward in, harnessing a versatile and powerful method of research - focus groups. The book challenges some of the emerging orthodoxies and presents accessible, insightful and reflective discussions about...
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