All ebooks by Russell S. Winer in EPUB

1 Book(s)


Add to my wish list Rediscovering the Essentiality of Marketing Luca Petruzzellis , Russell S. Winer This book contains the full proceedings of the 2015 Academy of Marketing Science World Marketing Congress held in Bari, Italy. The current worldwide business environment is leading marketing scholars and practitioners to reconsider a number of historical and current... Publication date: 2016-06-27 Format: ePub Publisher: Springer Collection: Developments in Marketing Science: Proceedings of the Academy of Marketing Science Add to basket £99,50

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Rediscovering the Essentiality of Marketing

Luca Petruzzellis , Russell S. Winer

This book contains the full proceedings of the 2015 Academy of Marketing Science World Marketing Congress held in Bari, Italy. The current worldwide business environment is leading marketing scholars and practitioners to reconsider a number of historical and current...

Publication date: 2016-06-27

Format: ePub

Publisher: Springer

Collection: Developments in Marketing Science: Proceedings of the Academy of Marketing Science

Add to basket

£99,50

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