All ebooks by Subodha Kumar in PDF and EPUB
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All ebooks by Subodha Kumar in PDF and EPUB


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Download this eBook Optimization Issues in Web and Mobile Advertising
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Optimization Issues in Web and Mobile Advertising


Subodha Kumar


This book provides a comprehensive overview of optimization issues and models in web and mobile advertising. It begins by discussing the evolution of web advertising over time.This is followed by the discussion of prominent pricing models. The reader is provided with a...

Publication date: 2015-11-13
Format: PDF, ePub
Publisher: Springer
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£44,99

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