All ebooks by Svend Hollensen in EPUB
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All ebooks by Svend Hollensen in EPUB


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Download this eBook The Quintessence of Marketing
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The Quintessence of Marketing


Nils Bickhoff , Svend Hollensen , Marc Opresnik


What actually is marketing? Many people think of marketing as only sales and advertising because every day we are bombarded with TV commercials, flyers, catalogues, sales calls, and commercial e-mail. However, selling and advertising are only one element of marketing....

Publication date: 2014-07-02
Format: ePub
Publisher: Springer
Collection: Quintessence Series
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£39,99

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