All ebooks by Tunc Erem in PDF
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All ebooks by Tunc Erem in PDF


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Download this eBook Proceedings of the 1993 World Marketing Congress
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Proceedings of the 1993 World Marketing Congress

Kenneth D. Bahn , Tunc Erem , M. Joseph Sirgy

This volume includes the full proceedings from the 1993 World Marketing Congress held in Istanbul, Turkey. The focus of the conference and the enclosed papers is on marketing thought and practices from a global perspective.This volume resents papers on various topics...

Publication date: 2015-06-20
Format: PDF
Publisher: Springer
Collection: Developments in Marketing Science: Proceedings of the Academy of Marketing Science
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£129,50

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