All ebooks by Tymoteusz Doligalski in EPUB
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All ebooks by Tymoteusz Doligalski in EPUB


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Internet-Based Customer Value Management


Tymoteusz Doligalski


Customer value management is a managerial approach in which customers are perceived as the company’s asset, the value of which may be measured and increased through the organization of processes around customer relationships. This book deals with the topic of managing...

Publication date: 2014-10-16
Format: ePub
Publisher: Springer
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£44,99

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