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This book attempts to build semiotics on a new foundation, which is “meaning-making”. At the very beginning, the central terms of signs and semiotics are redefined, as the old definition for sign (one thing standing for another) is far from satisfactory. Sign is a...
This book attempts to solve the question whether semiotics is a methodology as is generally held and if the studies of meaning and the mind can shed light on a series of metaphysical issues, so that the edifice of semiotics could be erected on a philosophical ground. It...
This book presents 18 highly influential essays on Chinese literature and semiotics by Professor Zhao Yiheng, including his analysis and discussions of the development of Chinese literature and its characteristics from traditional to modern times. It is divided into...
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