The Business Models Handbook - Paul Hague eBook
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About the book
Author
Imprint
Collection
n.c
Publication date
2023-08-03
Pages
392 pages
Print ISBN
9781398611757
Language
English
Ebook informations
EAN EPUB
9781398611764
Price
£34.99
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About author(s)


Paul Hague is founder of B2B International Ltd, a global market research company. Based in Manchester, UK, he is Fellow of the Market Research Society and the author of ten books, sharing 30 years of practical experience in market research and marketing. He is a visiting fellow at Manchester Metropolitan University and a guest lecturer at Manchester Business School. He is the author of Market Research in Practice and co-author of B2B Customer Experience, also published by Kogan Page.

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