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When we look at Chinese history for a guide to business, we commonly reach for Sun Tzu's The Art of War, but that is a military text. It focuses on an enemy, not a trading partner, and it certainly doesn't mention customers and their role in strategy.To come to terms...
When the Venetian merchant, Marco Polo, first arrived in Dynastic China he was faced with a society far advanced of anything he had encountered in Europe. The ports were filled with commodities from all over the eastern world, while new technology was driving the...
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