All ebooks by José Luis Ruiz-Real in PDF and EPUB
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All ebooks by José Luis Ruiz-Real in PDF and EPUB


2  Book(s)
Download this eBook Advances in National Brand and Private Label Marketing
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Advances in National Brand and Private Label Marketing

Juan Carlos Gázquez-Abad , José Luis Ruiz-Real , Raj Sethuraman

The 2025 International Conference on Global Retail Brand Management is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store brand managers, and...

Publication date: 2025-08-21
Format: PDF, ePub
Publisher: Springer
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£159,50
Download this eBook Advances in National Brand and Private Label Marketing
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Advances in National Brand and Private Label Marketing

Juan Carlos Gázquez-Abad , Nicoletta Occhiocupo , José Luis Ruiz-Real

The 2024 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers around the world on marketing issues facing retailers, store brand...

Publication date: 2024-09-08
Format: PDF, ePub
Publisher: Springer
Collection: Springer Proceedings in Business and Economics
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£137,14

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