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What makes one sentence easy to read and another a slog that demands rereading? Where do you put information you want readers to recall?What about details you need to reveal but want readers to forget? Drawing on cognitive neuroscience, psychology, and...
Co-authored by a leading ophthalmology researcher and a professor with fifteen years of experience teaching writing in the biomedical sciences, The Biomedical Writer addresses ways to use psychology and neuroscience to equip researchers and clinicians with an...
Have you ever found yourself re-reading the same sentence four or five times and thought 'I should get more sleep'? Are you clueless as to why one paragraph just seems to 'flow' while you simply can't recall the contents of another? Guess what: you are not alone. Even...
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