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The weight of social responsibility in public relations (PR) has never been more pronounced. Ensure the professionalism and credibility of your business using the practical tips and guidance in this book, written by a leading academic in the field and recommended for PR...
The Logistics, Supply Chain and Operations Management Case Study Collection contains real-life scenarios from leading companies including Volvo, Vortex, Honda of America, Green Cargo and Swedish Transport Administration. It includes a foreword by Martin Christopher....
In today's competitive environment where we are doing everything we can to compete for talent, effective communication ensures we are showcasing our HR programmes in a way which will help us attract, retain and engage talent. Effective HR Communication is a practical...
Social innovation and social entrepreneurship look for creative and affordable solutions to specific societal problems. Fuelled by the spread of the internet and the ubiquity of mobile phones, there are more people working to solve pressing social and environmental...
The definitive expert guide to ethical brand practice from the prestigious Medinge Group, Brands with a Conscience dissects the philosophies underpinning sustainable brands to arrive at a set of eight clear guiding attributes which can be used as the foundation of a...
The Maintenance Stores Dilemma explores warehouse operations at Vortex, a manufacturer of hi-tech drilling equipment running out of storage space for its maintenance stores operation. Aimed at students on warehouse management courses, it looks at issues such as...
Supply Chain Dreams and Nightmares looks at one classic and high-profile case, Boeing, which has a globe-spanning supply chain. Aimed at students on supply chain management or procurement courses, the case shows how companies can avoid increasing their exposure to...
Collaborative Distribution Considering Economic and Environmental Performance provides guidance on how to make the operations of a company more efficient and more eco-friendly. Aimed at students on logistics, operations and supply chain management courses, this case...
Supply Chain Design for E-Retailers compares e-retailing to traditional retailing and examines the reduced costs of store-keeping. Aimed at students on supply chain management and retail courses, it includes vital information on the responsibility of the e-retailer and...
Data Sharing Between Supply Chain Actors examines the function of Track and Trace (T&T) which enables companies to know the location of various objects and the history of its movement. It focuses on the use of T&T when objects are moved between multiple supply chain...
Real World Effects of Cyber-Attacks highlights the misconceptions of cyber-crime and cyber-attacks. Looking at mechanisms of advanced cyber-attack and their effect on production companies, it analyses actions which production companies can take to secure their...
Strategic Cost Management provides essential information on supplier development, integration, socialization and trust. Aimed at students on supply chain, procurement and operations management courses, this case illustrates the difficulty of balancing competing internal...
The fashion industry has a high environmental impact in terms of its carbon, water and waste footprint, and is therefore facing increased pressure from multiple stakeholders to balance environmental, social and economic needs - the triple bottom line. Managing...
This real-life case study analyses how information supply chains are critical in the running of day to day operations of a bank corporation. It explores how a hasty decision to close a local branch department designed to aid staff on the ground to deal with the head...
This case study is based on a survey conducted among major hotel chains. It looks at how to implement operating agreements and decide on different ways of increasing eco-friendly policies in the hotel industry. It highlights operational problems which arise when there...
Jewellery Design and Manufacture Operations explains business process redesign (BPR) and provides examples of how it can reorganize activities. Aimed at students on manufacturing, supply chain, operations management and logistics courses, this case study analyses how...
The logistics industry has experienced significant growth as a result of continuous outsourcing activities by manufacturers, producers, wholesalers and retailers from all industries. Recent trends such as global sourcing, increasing supply chain complexity, worldwide...
This case study examines facility layout which concerns both manufacturing and service operations. Facility layout decisions consider how work areas and storage areas are arranged to minimise the costs of movement of people, materials, equipment and information between...
This case study helps the reader develop an understanding of Linear Programming. It offers the reader a clear explanation of this concept, and demonstrates how it is a useful tool for the allocation of scarce resources. Linear Programming represents a quintessential...
Delays Entering a Container Port provides a fascinating comparison of three alternative scenarios which have been proposed for port management companies trying to resolve the bottleneck problem. The author also suggests the most suitable and offers essential guidance of...
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